Case Study

We boosted Dr. Rafael Soto's leads exponentially

Case Main Image

Client Background

Dr. Rafael Soto is a medical professional offering specialized wellness and treatment services, including weight loss injections, hormone replacement pellet therapy, and medical-grade supplements. With increasing demand for these services, the practice aimed to grow its patient base through paid digital advertising while maintaining lead quality and compliance.

Prior to working with us, growth relied primarily on referrals and organic interest. The practice recognized an opportunity to use paid media to consistently attract qualified patients actively seeking these treatments.

The Challenge

Generating Qualified Medical Leads
The primary objective was to attract patients who were genuinely interested and eligible for medical consultations, not just general inquiries.

Multiple Service Lines
Each service required clear positioning and messaging while maintaining a cohesive strategy across campaigns.

Trust and Compliance
Medical advertising requires careful balance between conversion-focused messaging and credibility, trust, and platform compliance.

Our Approach

Strategic Lead Generation Campaigns
We built and managed conversion-focused lead generation campaigns designed to capture high-intent prospects seeking weight loss and hormone optimization treatments.

Creative Development and Messaging
Our team developed compliant, trust-building ad creatives and copy tailored to each service, emphasizing education, credibility, and clear next steps.

Service-Specific Funnels
Separate funnels were created for weight loss injections, hormone replacement pellets, and supplements, ensuring messaging and targeting aligned with patient intent.

Ongoing Optimization and Lead Quality Control
Campaigns were continuously optimized based on lead quality feedback, cost per lead, and conversion data to maintain efficiency and consistency.

The Results

  • 600 qualified leads per month on average
  • Consistent lead flow across multiple treatment offerings
  • Improved efficiency through service-specific targeting and messaging
  • A scalable lead generation system supporting ongoing patient acquisition

Outcome

By combining strategic paid media execution with carefully crafted creative assets, we helped Dr. Rafael Soto establish a predictable and scalable lead generation engine. The practice now benefits from a steady flow of qualified patient inquiries, allowing the team to focus on consultations, care, and long-term patient relationships.